BRANDING & SMALL BUSINESS WEBSITES

For women ready to grow their business - their way

At Equip Digital, we help women entrepreneurs grow with branding and small business websites designed for real impact – so you can show up with confidence, attract dream clients, and scale on your terms.

Being great at what you do isn’t the problem...

Being seen & valued for it is.

You’ve built your small business from scratch. You’ve done the late nights, the DIY hustle, the “figure it out as you go” thing.

And it’s worked….to a point.

But now, you’re ready for more. More clarity. More confidence. More clients who get your value and don’t blink at your prices.

We’ll take your branding and small business website from DIY and done-for-now to strategic, polished, and proud.

"You’ve got what it takes to make a big impact - sometimes you just need a little extra support."

It’s time you stepped into the CEO role with a team of experts who've got your back.

At Equip Digital, we help female founders like you step out of the hustle and into a place of peace and purpose. Escape the day-to-day overwhelm with a small business website and brand strategy that works for you.

Attract dream clients, build credibility and create the freedom to focus on what matters most to you.

With the right strategy, branding, and digital marketing tailored for your business, you can finally experience growth without the overwhelm.

The Story Behind Equip Digital

When the corporate ladder broke, I built my own bridge.

After a decade building national brands, I was let go during maternity leave. No warning, just an email. It was a stark reminder of how easily women (especially mothers) get sidelined.

So I started over. I launched a small eCommerce business from my kitchen table, juggling nap times, post office runs, and client work.

That season was messy, meaningful, and full of lessons. Most of all, it showed me how many women were building incredible businesses, but still struggling to be seen, heard, or taken seriously online.

That’s why I created Equip – to help women-led businesses with branding and websites that reflect your value, attract the right people, and support the kind of growth that actually feels good.

Because when women are seen, supported, and sure of themselves, we don’t just build businesses. We change what business looks like.

Ready to see what that looks like for you?

It takes more than a nice looking logo or another template.

What makes us different?

We’re not here to just give you something that looks nice. We build brands and websites that work, positioning you as a leader, attracting the right clients, and giving you the confidence to grow and scale your business.

A Strategy-First Approach: Branding, web design, and copywriting, all aligned to your business goals so you can stop guessing and start growing.
A Brand and Website That Gets Results: Everything we create is custom-built to fit your style, your clients, and your future plans. No cookie-cutter templates, no headaches.
Personal Support (At Every Step): We guide you through the process, making sure you have the clarity, tools, and confidence to keep moving forward long after launch.

Want proof that strategy + great design works? Take a peek at our recent projects.

Here’s what you can expect when we work together

To create a website and brand that give you clarity and freedom.

We don’t believe in one-size-fits-all anything. Every brand, every business, and every story is different, and your website should be too.

When we work together, you’ll walk away with:

A Brand and Website You Can’t Wait to Share: Something that not only looks good but feels like you and speaks to your dream clients.
Clarity and Confidence in Your Positioning: We’ll help you define your message and stand out in a way that feels natural, not forced.
The Tools and Strategy to Attract High-Value Clients: Everything you need – from design to copywriting – to attract dream clients and increase your impact without the overwhelm.

It’s not just about having a digital presence. It’s about having a platform that works hard to grow your business, so you don’t have to.

A Process Designed for Growth

From strategy to launch.

01. DISCOVER

We get to know your business inside and out; your goals, your dream clients, and your vision for the future. This is where we uncover your brand story and gather everything we need for strategic copywriting and design that feels exactly like you.

02. Design + Build

With your story as the foundation, we create a brand identity and website that not only look stunning but are built to work, attracting dream clients, building trust, and setting you up for sustainable growth.

03. Launch + Elevate

We don’t just hand over a website and wave goodbye. We equip you with the tools, training, and ongoing support you need to launch confidently, and keep growing with momentum.

For Founders Who Are Done Playing Small

Here’s how you know we’re the right fit.

You’ve built a business you’re proud of, but your online presence hasn’t kept up.
You want to attract higher-quality clients.
You want a brand and website that feels like home, and helps your business grow.
You’re done with doing it all yourself, you want a partner who gets you and gets it done.

Hear From Small Business Owners we've helped

Think it's time for a brand and website that feels like it’s uniquely you and finally delivers results?

If you’re ready to rebrand, redesign, or finally launch the business you’ve been dreaming of, we’re here to help you do it with clarity, confidence, and heart.

Frequently Asked Questions

A few things people often wonder before working with me

Why was Equip Digital created?

I experienced the mess of juggling a career, motherhood, and building something of my own. Equip was born to bring clarity, support, strategy, and great design to digital spaces for women-led businesses, using empathy, experience, and real-world know-how.

Do you only work with women-led businesses?

While we love supporting women-led and service-based businesses (because we get the juggle), you'll see from our reviews that we welcome anyone who values a collaborative, strategy-first approach, and wants their brand to feel less DIY and more done right.

Is it really worth investing in branding and a website?

Yes, when it’s done strategically, it’s one of the best investments you can make in your business. A well-crafted brand and website build trust, attract the right clients, and allow you to charge what you’re time and work is truly worth. When done right, they add long-term value to your business, acting as an asset that keeps working for you, not just an added expense.

Do I have to do both branding and a website?

Not at all. Some clients come to us just for a website, others for branding, and some for the full package. We’ll help you figure out what’s going to have the biggest impact for your business right now, without pushing anything you don’t need.

Do you write the copy for my website?

Yes, because design and words need to work together. We craft strategic, personality-filled copy that connects with your dream clients.

What kind of businesses do you work with?

Brands with heart, purpose, and a hunger for growth, especially women-led ones that have vision, and a desire to build something meaningful. Bonus points if you want to attract high value clients, polish your brand, and show up authentically.